Seeing Green
Celebrating progress in sustainable living — how we live, travel, eat, move, dress, play, clean… and more.
Recent Posts
Seeing Green - stories of progress, solutions and inspiration. Topics include: apparel, home, food, travel & tourism, sports & outdoors, beauty, personal care, electric vehicles and more.
The Solutionists Weekly Digest
Your biweekly roundup of the latest news and progress in sustainable living. From eco-friendly homes and sustainable mobility solutions to mindful travel, food, fashion, sport and entertainment, we bring you the news highlights of the week from The Solutionists – the brands and organizations empowering consumers to live more sustainably.
Spotlight: Under the Canopy
Under the Canopy is a sustainable lifestyle brand that specializes in eco-friendly home textiles and apparel. Its products include bedding, bath items, clothing and home decor, all made with organic and sustainable materials.
Spotlight: Booking Holdings
Booking Holdings is one of the world’s leading providers of online travel & related services. With a sustainability focus on making sure “there is always a world worth experiencing,” Booking works -- at scale -- to help travelers book more sustainable trips across accommodations, flights, experiences, rental cars and in-trip travel.
Spotlight: Vestiaire Collective
Vestiaire Collective, a global online marketplace for buying and selling desirable pre-owned fashion, is on a mission io transform the fashion industry for a more sustainable future by empowering their community to promote circular fashion. Founded in 2009, the platform has grown into one of the largest resale destinations for high-end fashion, with an inventory of 5 million items and users from around the world.
Spotlight: Nobody’s Child
Nobody’s Child is a UK-based fashion brand known for its affordable, on-trend clothing that combines style with sustainability. On a mission to bring stylish fashion to every woman, everywhere without costing the Earth, Nobody’s Child caters to a wide range of customers by offering dresses, loungewear and knitwear.
Spotlight: Frugalpac
Frugalpac is a UK-based company that specializes in creating sustainable packaging solutions to help decarbonize the food and drinks industry. Frugalpac’s flagship product, the Frugal Bottle, is the world's first commercially available paper bottle for wine, spirits and olive oils that is both lightweight and significantly less carbon-intensive than traditional glass bottles.
Spotlight: Thrive Market
On a mission to make healthy and sustainable living easy and affordable for everyone, Thrive Market is an online membership-based retailer that offers a wide range of organic and natural grocery products at discounted prices. Founded in 2014, the company provides a curated selection of sustainably-sourced groceries and related products, with a business model centered on convenience and affordability.
Spotlight: Rebellyous Foods
Rebellyous Foods is a Seattle-based food technology company focused on creating affordable, high-quality plant-based chicken alternatives. Founded in 2017 and on a mission to fight “for a food system that’s equitable, humane, and tasty,” Rebellyous Foods leverages engineering innovations to develop meat alternatives that closely mimic the taste and texture of traditional chicken to make plant-based meat accessible to a broader audience – traditional meat and plant-based consumers alike.
Spotlight: Disruptor London
Disruptor London is an innovative beauty brand known for its edgy approach to personal care, offering products that blend high-quality ingredients with bold, modern aesthetics. By embedding eco-conscious practices into its business model, Disruptor London aims to inspire its customers to make responsible choices, contributing to a more sustainable future in the beauty industry.
The Solutionists Weekly Digest
Your weekly roundup of the latest news and progress in sustainable living. From eco-friendly homes and sustainable mobility solutions to mindful travel, food, fashion, sport and entertainment, we bring you the news highlights of the week from The Solutionists – the brands and organizations empowering consumers to live more sustainably.
Spotlight: Lime
Lime is a leading micromobility company that provides electric scooters, bikes and mopeds to urban areas worldwide. With a mission to build a future where transportation is shared, affordable and carbon-free, Lime operates in more than 200 cities across multiple continents, offering a convenient, affordable, more sustainable alternative to traditional transportation.
Spotlight: PawCo Foods
PawCo Foods is a pet food company focused on creating nutritious, plant-based options for dogs. Appealing to a growing market of consumers interested in sustainable, cruelty-free food for their pets, PawCo Foods aims to make plant-based pet nutrition both accessible and appealing to pet owners and their dogs alike.
Spotlight: DoneGood
The DoneGood marketplace is an online platform empowering consumers to discover and support brands that are building a better future. To do so, DoneGood connects consumers with more than 120 ethical, sustainable brands offering a range of products, from clothing and accessories to home goods and personal care items.
Spotlight: Extreme E
Extreme E is an electric off-road racing series that combines motorsport with a mission to raise awareness about climate change. Sustainability initiatives are at the heart of Extreme E’s mission, making it a pioneering force in environmentally conscious motorsport and sport overall.
Spotlight: Sabai
Sabai is a U.S.-based furniture company “furnishing a greater future” by creating stylish, eco-friendly and affordable furniture for modern homes. Founded with a mission to make sustainable living more accessible, Sabai is deeply committed to sustainability, with initiatives that emphasize eco-friendly materials, waste reduction, recommerce and transparency.
Spotlight: WhistlePig Whiskey
WhistlePig is a Vermont-based distillery specializing in premium rye whiskey, known for its commitment to high-quality, aged spirits and innovative distilling techniques. WhistlePig integrates sustainability into its operations by embracing sustainable, regenerative practices on its farm and within the distillery alike.
Spotlight: Virtuoso Travel
Virtuoso Travel is a luxury and experiential travel network that connects clients with top-tier travel advisors who specialize in creating custom, high-end travel experiences around the world. Founded in 1986, Virtuoso partners with over 2,000 travel providers and maintains a network of over 20,000 travel advisors to deliver high-quality, personalized journeys that often incorporate cultural immersion, sustainable travel and local expertise.
Spotlight: Depop
On a mission to make fashion circular, Depop is a social e-commerce platform that allows users to buy, sell and discover desirable, affordable secondhand fashion. Founded in 2011 in the UK, the Depop app offers an Instagram-like interface that emphasizes community, creativity, and personal expression, all toward offering the most inspiring and accessible fashion alternative to new.
Spotlight: Fair Harbor
Founded in 2014 by siblings Jake and Caroline Danehy, Fair Harbor is a sustainable lifestyle brand, best known for its eco-friendly swimwear and casual apparel inspired by the co-founders’ childhood summers in Fair Harbor, Fire Island, New York. The brand offers a range of products, including swim trunks, board shorts, and casual wear, catering to those who seek both performance and sustainability in their fashion choices.
Spotlight: Tesco
As one of the largest multinational grocery and general merchandise retailers, Tesco plays an important role in enabling its customers at scale to live more sustainably. These efforts complement Tesco’s initiatives for its own operations, including around net-zero emissions, food waste, renewable energy and more.
